B&Q Financial services

• Recruitment for Credit Cards focus groups
• Focus groups with B&Q customers in Leeds, Birmingham, Glasgow and London for creative and strategic development programme

Methods: Focus group recruitment, Customer focus groups

 

Prudential

• Recruitment of respondents for pre-pitch test for focus group for Partners Andrews Aldridge

Methods: Recruitment

 

National Accident Helpline

• Pre-pitch creative testing of propositions in focus group in London for NAH pitch, reporting in 24 hours for creative brief development.

Methods: Agency pre-pitch package, groups